How employers can efficiently implement the Deutschlandticket Job 2025

A company's mobility strategy is only as strong as its implementation.

That’s something we tell clients early when advising on mobility benefits. Take the Deutschlandticket as a jobticket - if companies don’t roll it out properly, they miss out on a major opportunity from the start.

Without the right implementation, you won’t provide real value to your employees, you won’t see the increased efficiency in your benefits administration, and you won’t achieve your sustainability goals.

In the past, introducing the Jobticket efficiently was complicated, time-consuming, and nearly impossible. But times have changed. Central mobility platforms now make it possible to roll out the Deutschlandticket as a Jobticket while minimizing administrative workload.

This guide shows you three examples of how companies are doing it right - so you can see how simple and powerful proper implementation can be.

Implementing the Deutschlandticket as a Jobticket: Pitfalls of Traditional Processes

In the past, you had to juggle multiple systems and processes just to offer your employees a Jobticket - since May 2023, the Deutschlandticket.

Option A: Manual Handling by the HR Department

Option A meant your HR team had to manage everything manually - from submitting paper applications for Jobtickets to the transport association, to processing payments, to handling changes such as employee exits. Processing applications took far too long, involved significant administrative effort, and brought along complex tax questions. On top of that, you had to deal with unhappy employees waiting for their ticket or reimbursement.

Option B: Using Transport Association or Deutsche Bahn Portals

Option B is to use portals provided by transport associations or the Deutsche Bahn’s Jobticket portal. Better, but still not great.

These portals work well for basic ticket management, but because they are limited and inflexible, they don’t integrate with your systems. You probably have specific HR and payroll workflows that these basic systems simply don’t support. The standard implementation offered by transport providers may be far too rudimentary for your company’s needs.

As a result, getting the Jobticket rolled out correctly still often requires manual data entry or another human-dependent step. That costs valuable time and money.

Option C - the better option: Use the NAVIT Mobility Platform for Full Integration

This article introduces an "Option C": how a digital, automated mobility platform can turn the Deutschlandticket from just another employee benefit into an efficient core part of your overall mobility strategy.

Deutschland-Jobticket Cost Calculator

Deutschland-Jobticket Kostenrechner

115.000
25%100%
Deutschland-Jobticket Preis (inkl. 5% Rabatt):55,10 €
Arbeitgeberzuschuss pro Ticket:0,00 €
Servicegebühr pro Ticket:1,90 €
Eigenanteil Mitarbeiter pro Ticket:0,00 €
Monatliche Gesamtkosten Unternehmen:
0,00 €
Jährliche Gesamtkosten Unternehmen:
0,00 €

Real-Life Examples: How Companies Struggled Without the NAVIT Platform

Case 1: SNOCKS (Fashion Startup, Mannheim)
When the Deutschlandticket launched in May 2023, SNOCKS wanted to switch their jobticket provider—but processing through transport associations or Deutsche Bahn would’ve taken at least eight weeks.

Searching for alternatives in their community, they found NAVIT. NAVIT launched the Deutschlandticket for them within days, handling everything—from application to ticket delivery - completely digitally via the NAVIT app.

Price Rise to €58

As of January 1, 2025, the Deutschlandticket now costs €58 - €9 more than its original price of €49. That price increase changed the game for many companies: previously, employers could fully subsidize the ticket tax-free via the €50 non-cash benefit. Now, that’s no longer entirely possible.

What This Means in Practice

  • Employers can still subsidize up to €50 tax-free as a non-cash benefit (Sachbezug), but employees must cover at least €8 themselves.
  • Alternatively, employers can offer a tax-free public transit subsidy under § 3 No. 15 of the German Income Tax Act (ÖPNV-Zuschuss).
  • The 5 % company discount for subsidies of 25 % or more still applies.

Do you have questions about how to set up your company mobility?

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NAVIT Split-Pay: Custom Solutions for Employers

To keep the ticket tax-free at the new price level, businesses need tailored solutions.

Split payments let companies:

  • Offer the ticket tax-free via the €50 non-cash benefit or the public transit subsidy.
  • Set employer contributions flexibly.
  • Avoid complex payroll adjustments through automated, tax-compliant handling.

NAVIT supports three rollout models:

  1. Deutschlandticket Module – Employees purchase the ticket via the NAVIT app; the employer subsidizes part or all, and receives a consolidated invoice.
  2. Public Transit Subsidy via Salary Conversion – The ticket is bought in the app; the employer covers the cost via payroll.
  3. Mobility Budget – Employers assign a budget in the NAVIT app. Employees use this to buy the ticket, paying any remainder themselves.

Case Example: Integrating the Ticket into a Full Mobility Budget

apoBank (Financial Services for Doctors and Pharmacies)
For its 2,500+ employees, apoBank replaced outdated meal vouchers with a mobility budget via NAVIT. Employees can now access not just the Deutschlandticket, but shared mobility services, and even fuel or charging cards through one app.

Results:

  • A significant boost in benefit usage and employee satisfaction.
  • Employee participation grew to 95% (previously 50%).
  • Administrative effort dropped by 90% - from 112 down to just 9 person-days per year.

Why it worked:

  • Fully flexible: Supports all ticket models (non-cash benefit, salary conversion, public transit subsidy).
  • Seamless: Employees buy and cancel tickets themselves via app; platform handles billing automatically.
  • 100% digital: From app booking to payroll integration.
  • Tax-safe: Automates split payments to keep benefits fully tax-free.
  • Easy to integrate: Works with HR/payroll systems like Workday, SAP, and more.

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Your Path to Launching the Deutschlandticket

With NAVIT, everything is digital and automated, with optimized tax handling and simple billing:

  • Employees buy the ticket via the app and can cancel monthly.
  • Tickets get automatically processed into payroll each month; employers only pay for tickets actually used, through a consolidated invoice.
  • No need for manual booking or dealing with transport associations. You choose the amount of subsidy.

Rollout Steps:

  1. Sign contract
  2. Implement and integrate systems
    • Set up admin onboarding and HR/payroll connectivity
    • Define subsidy levels and mobility policies
  3. Communication & employee onboarding
    • NAVIT helps with a tailored campaign, presentations, and trainings
    • Employees gain app access
  4. Go-live
    • Ticket sales active from day one
    • Ongoing support for admins and employees

With the right mobility platform, implementation goes from cumbersome to seamless: a fully digital, manual-free rollout in just weeks with >90 % usage rates.

Once your company account is set up, you can expand mobility offerings - like bike leasing or car subscriptions - set custom policies, and integrate everything in one place.

Are you ready to transform the Deutschlandticket from an admin overhead into a strategic advantage? Contact NAVIT and let us know your challenges - we’ll help.

What Employers Should Do Now

  1. Ensure correct ticket accounting to avoid tax pitfalls - document usage carefully and involve a benefits expert or tax adviser.
  2. Communicate effectively: early, early, early. Let employees understand the benefit and tax rules.
  3. Offer flexibility: pair Deutschlandticket with a mobility budget so employees can use it across different transport modes.
  4. Leverage expert support: for tailored, low-administrative mobility solutions, working with a partner like NAVIT is a smart move.

FAQ Deutschlandticket

How much does the Jobticket cost?
€58/month, but drops to €55.10 if the employer subsidizes at least 25%.

How do employers provide it?
Either through a block contract, partially reimbursing self-purchased tickets via payroll, or via non-cash benefit - but only tax-free up to €50 (unless opt. § 3 No. 15 EStG or split-pay solution used).

Are there differences between “Deutschlandticket” and “Jobticket”?
Yes. The employer gets a 5 % discount when reimbursing at least 25% of the ticket cost, making it a Jobticket.

Who pays?
Employer purchases and transfers it to employees usually at a subsidized rate.

Does it affect payroll?
It depends. It can be structured so it doesn’t reduce salary (if ≤ €50 via non-cash benefit), or the remainder may be deducted from net or gross salary.

Legal Framework

  • Tax exemption under § 3 No. 15 EStG
  • Flat-rate payroll tax under § 40 (2) sentence 2 EStG

Disclaimer: NAVIT doesn’t guarantee accuracy of the information; it’s for informational purposes only—not a replacement for personalized tax or legal advice.

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Stefan Wendering
Stefan is a freelance author and editor at NAVIT. Previously, he worked for startups and in the mobility sphere. He is an expert in urban and sustainable mobility, employee benefits, and New Work. In addition to creating blog content, he also produces marketing materials, taglines, and website content, as well as case studies.
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