Industry
E-Learning
Employees:
Mid-sized company
Location:
Berlin

Babbel

About Babbel

Babbel is an online language-learning platform with interactive courses and more than 60,000 lessons developed by language experts, available in 15 languages. With more than 25 million subscriptions sold, Babbel is, by its own account, a global market leader.

95%

adoption rate of NAVIT among employees

60%

administrative effort saved

3 hours

total monthly effort (previously: 8-16 hours)

Table of Contents

Challenge: Achieving More Flexibility and Less Effort

Until early 2024, Babbel offered employees various standalone mobility options, such as monthly public transport passes and bike leasing subscriptions. But the existing benefits were administratively demanding and left little room for individual needs.

As a hybrid team, Babbel wanted a solution that:

  • works for every employee, regardless of location or work model,
  • simplifies administration and billing,
  • promotes sustainability, and
  • fits the employer brand as a modern benefit.

NAVIT Customer Quote

Solution: A Flexible Mobility Budget — Centrally Managed with NAVIT

Since January 2024, Babbel has relied on NAVIT to make mobility simple, digital, and flexible for all employees.

Through the NAVIT app, employees receive a monthly mobility budget they can use in many ways, whether for the Deutschlandticket or sharing services such as car sharing, e-bikes, or e-scooters.

NAVIT Customer Quote

Thanks to the integration with Workday, all budgets are assigned automatically and reconciled with payroll. What used to require manual coordination now runs automatically in the background.

NAVIT supported Babbel from setup through launch and beyond. App onboarding and support ensured a smooth start and quick acceptance across the whole team.

Result: High Adoption and Real Relief for the HR Team

95 % Adoption from the First Month
According to Lisa Rieh, the mobility budget was adopted immediately by the team and exceeded all expectations. Employees actively use it for their daily commute and their personal mobility. A 95 % adoption rate among employees speaks for itself (source: NAVIT platform data).

NAVIT Customer Quote

60 % Less Administrative Effort
According to Lisa Rieh, administering the previous mobility benefits offering used to take 1-2 person-days per month. Now, benefits administration can be handled in just 3 hours thanks to automated processes. This saves time for the HR and payroll teams and gives them full visibility into usage and costs at all times.

A Benefit That Strengthens Company Culture
For Babbel, the mobility budget stands for fairness, freedom of choice, and sustainability. These are values the company actively promotes. The benefit reinforces hybrid working and strengthens the sense of community.

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